• 310 W 40th Street, New York City, USA

Aliz Hotel Times Square

  • Client

    Aliz Group, LLC
  • Location

    310 W 40th Street, New York City, USA
  • Year

    2018
  • Size

    117,280 Sq. Ft.
  • Mandate

    Interior Design

Lemay + Escobar’s extraordinary design for the 41-story, boutique-style Aliz Hotel Times Square shatters the status quo of Manhattan’s Garment District, which typically offers mid-range accommodation. Aliz’s breathtakingly different, ultra-luxurious approach makes it stand out from every perspective, on a block already packed with a dozen chain-style counterparts.

From the moment guests walk in, they are taken on an intriguing, multilayered journey through a romantic, speakeasy-style lobby, crowned with a Murano-style vintage chandelier and contrasting cage of 20 LED fixtures; a dramatically dark lounge with rich leather and marble surfaces; a ground-floor restaurant with a casual, distressed style thoroughly unlike the rest of the spaces; and some 300 sumptuous guest rooms with European couture style. The one-of-a-kind décor evokes the music and art of the nearby Theatre District: an intimate, curated feel that resonates particularly well with young working professionals.

Photo credit: Anthony D. Secker

Photo credit: Anthony D. Secker

Photo credit: Anthony D. Secker

Photo credit: Anthony D. Secker

Photo Credit: Aliz Hotel Times Square

Photo credit: Anthony D. Secker

Photo credit: Anthony D. Secker

  • Services

  • Architecture

  • Artistic Direction

  • Branding & Graphic Design

  • Interior Design

  • Landscape Architecture

  • Master Planning

  • Sustainability

  • Urban Design

  • Types

  • Hotel

  • Mixed-use

  • Parks & Public Spaces

  • Public Transit

  • Residential

  • Sports & Entertainment

  • Workplace